New Parents, New Budgets
Kids have an amazing knack for filling parents' hearts. And an equally amazing knack for draining parents' bank accounts.
Did you know that it's estimated you'll spend $10,000 on baby-related items in the first year of your child's life?
It's easy to think of this in terms of hard costs like diapers, babysitters, doctor's appointments and the like.
But how about the gas that takes you to those babysitters, or those appointments? Many new parents jump in with feet first by getting a new car to go along with their bundle of joy. Or what about those costs you might not expect, like the utility bills that creep up with another person in the house?
Tight budgets mean more stress, and there is enough of that already for new parents. So you've got to save. But you've got to save responsibly. Nothing, after all, is more important than your baby's health and safety.
And store brand infant formula is the perfect place to start.
Store Brand Formula Savings by the Numbers
Buying store brand baby formulas can save you up to 50% off* national brand prices while providing you with equal nutritional value. That's thanks to the Infant Formula Act which mandated that all formulas manufactured and sold in the United States must meet the same strict FDA standards for health and safety.
So the only difference between national brands of baby formula and store brand formulas is…price.
Perrigo Nutritionals, the largest supplier of store brand infant formulas, produces 50 infant formulas to 47 retailers in more than 30,000 retail locations, including Walmart, Target, Sam's Club, Babies R' Us and other national and regional retailers across America.
- Store brand formulas range from $13 to $15 per can.
- National brand prices range from $21-$26 for a can of equal nutritional value
This means store brand formula parents are saving between $7.00 and $11.00 per can…or approximately $416-$572 or more in total savings per year!*
Don't just take our word for it. Use this baby formula savings calculator to figure out exactly how much you can save by joining the millions of parents who choose store brand formulas for their babies.
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