Made in Vermont
Trusted Among Baby Formula Brands
Store Brand Infant Formulas have been well tolerated by millions of infants and are trusted by moms around the world. Find out more »
Store Brand vs. Name Brand
Store Brand Formula is nutrionally comparable to name brand infant formula.
Switching Baby Formula »
New Infant Formula Tubs
The same quality formula now comes in mom-friendly plastic tubs.
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Trusted by Retailers
Retailers are offering their customer their own store brand formulas.
Where to buy »
Save with Store Brands
You can save up to $600 per year by switching to store brand baby formula.*
How much can you save »
Our Store Brand Formulas
Our formulas have been well tolerated by millions of infants and are trusted by moms around the world.
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